I am a Senior Paid Media Manager with over 15 years of experience driving growth through data-driven advertising strategies. I specialize in managing and optimizing campaigns across channels such as Google Ads, Meta, LinkedIn, and programmatic platforms to deliver measurable ROI and business impact.At Approachable Systems, I develop and execute comprehensive paid media strategies that align with brand goals and audience insights. From campaign planning and budget management to creative direction and performance analysis, I ensure every ad dollar drives meaningful engagement and conversion.My professional goal is to help brands reach the right audience, at the right time, with the right message—maximizing visibility, efficiency, and long-term growth.